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Last Minute Black Friday Ideas for Salons

Last Minute Black Friday Ideas for Salons

If your inbox is being bombarded with Black Friday offers and you’re thinking ‘what can my salon do for Black Friday?’,  or worrying that you’ve left it too late, here are some simple ideas that you can get up and running in next to no time.  Gift Vouchers These...
Email marketing ideas for salons

Email marketing ideas for salons

Did the recent blog post on email marketing convince you that you really should be mailing your clients and past clients more often? Then these are the email marketing ideas for salons that can help you to make it happen! I’ve spoken to lots of salon owners who...
8 Emails you really should be sending your salon clients

8 Emails you really should be sending your salon clients

Emails. We all read heaps of them. Every. Single. Day. That makes them one of the most valuable tactics in your salon marketing toolkit, and yet they’re massively under-used. Most salons treat them as the poor relation to social media for salons. If you’re a salon...
7 lessons your salon can learn from the England team

7 lessons your salon can learn from the England team

My first job after finishing my post-grad at Uni was writing for Sky Sports online. Yep, they actually paid me to talk about sport all day! If we’ve ever had a conversation, you’ll know I’m at my most passionate when I’m talking football (especially Arsenal!). So, it...
Why You REALLY should include a team page on your salon website

Why You REALLY should include a team page on your salon website

A question I’m often asked by clients or potential clients who request a website review is, ‘‘What pages should I include on my salon website?’’. There are no hard and fast rules, it has to reflect your salon, but I suggest pages for your popular and high value...